Business
Burning Cash to Bust Those Blocks
Ninad D. Sheth
The Indian pharma gameplan appears more like irrational overreach and less like an achievement
Boom to Bust Acquisitions
India Inc forked out close to $40 billion over the last three years buying large companies overseas. But its grand global coming out party has left it with a bad recession hangover
Clouds on the Horizon
The Indian infotech industry is under intense pricing pressure globally. It may even have to rethink its very business model
King Lear Kamath
The reshuffle of the top brass at ICICI after KV Kamath’s exit hasn’t gone down well with the other two top candidates
The Google Guru
Rajeev Motwani, a Stanford professor who funded many Silicon Valley startups, will be remembered as a man who bridged the gap between the theoretical and the business world
The Phone Ate My Lunch
Beware mobile phones. They can devour your business. Ask marketers who find it difficult selling products in rural India
Watch ’em Grow
India is a compelling growth market for international broadcasters who know what they’re up to. So what are they up to?
Sellbo, Korbo, Sellbo
Global sportswear companies have finally found a reason to pull out all stops in IPL cricket. Their plan: sell, sell, sell
Twenty20 Vision
Embedded advertising and seven minute breaks are making money for everyone involved with IPL, and killing the game. And, hey, Mandira Bedi doesn’t help either
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