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marketing

Anger Management

The Government will have to balance the tide of agrarian unrest and manage its finances

Baba Ramdev: The Karma Yogi

A portrait of the ascetic as a cultural revolutionary in the marketplace. PR Ramesh gets up close with Baba Ramdev, the guru of good health

You’re Sold!

How does it feel to know that the seller knows your mind better than you know yourself? And this isn’t science fiction either.

Watch ’em Grow

India is a compelling growth market for international broadcasters who know what they’re up to. So what are they up to?

Sellbo, Korbo, Sellbo

Global sportswear companies have finally found a reason to pull out all stops in IPL cricket. Their plan: sell, sell, sell

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