From a terrace overlooking the sprawl of Tehran's concrete suburbia, a suburbia burbling with crane-dug troughs and towers, Emad (Shahab Hosseini) sighs. "What are they doing to this city?" he says, his voice thin in an ambience heavy with construction work. "I wish we could tear it down and start again." The thought is immediately shutdown by a colleague, a generous middle-aged man helping Emad and his wife Rana (Taraneh Alidoosti) relocate. "They've already destroyed and rebuilt it. Look how it's turned out," he replies. The passing exchange has little to do with the physical fabric of Iran's society. Asghar Farhadi, the writer and director of Forushande (The Salesman), has simply held a mirror to the lives of his central characters, fifteen minutes into his masterpiece.