Who Wants to be a Dollface?

Why or how Mattel Inc chose Katrina Kaif to be the face of the Indian edition of Barbie are hard questions to answer

Katrina Kaif, Mattel Inc has announced, is to be the face of the Indian edition of Barbie. She has beaten Aishwarya Rai Bachchan to the mould. Why or how are hard questions to answer. Katrina’s mother is a Brit, and father a Kashmiri Muslim. So now, we have an Indian Barbie who is only half Indian. Not quite pure ghee, if you get us. On that count alone, Aishwarya, a full-blooded Bunt beauty from Mangalore, would have made for a more appropriate desi doll. Then, maybe the CIA dropped veiled hints to the Barbie guys that Pramod Muthalik, who runs his own moral empire from Mangalore, presumably ensconced in a throne of pink chuds, would take offence if Ash was given the dubious honour. Good for Katrina. But our recommendations—had the Barbierians the good sense to ask us—for the Indian Barbie would have been a little different. From the Bollywood stable, we choose Priyanka Chopra for being the closest fit to the impossibly moulded Barbie doll. Next we court Indian tennis sensation Sania Mirza, closely followed by cerebral beauty Arundhati Roy. Go for Roy, really. Ain’t nobody like this desi girl.

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arindam