In conversation with Rafeek Abdulla, Director, Crocurry.com
Rafeek Abdulla, Director, Crocurry.com
Crocurry.com is a multibrand online and offline store offering Crockery, Cutlery, Glassware, Metalware, Bamboo, Slate, Thermal Glassware, Kitchen-Dining Accessories and more. Crocurry.com’s first offline store was inaugurated at Kochi, while the full range is available at the online store which has been soft-launched and will add many more brands in the next 12 months.
Some of the brands available at the crocurry.com outlet are Wilmax England, Rosenthal, Versace, Noritake, Bormioli Rocco, Nachtmann, Marc Aurel, Bergner, Liviano, Duralex, Bohemia Crystal, Borgonovo, Borosil, Larah, Vidivi, Qualitier, Sanjeev Kapoor Range, Seeba, Roxx, Silvetta, Devnow, Iveo, Soogo, AART, awkenox and more.
How it began?
Crocurry.com was started with the idea of bringing in international and national, luxury and mid-range brands all in one place. The firm is always in search of products that are trendsetting anywhere in the world. The store wants to be a lifestyle destination for Dinnerware and Kitchen accessories.
Homemaker is a chef today!
Chef shows and cookery programmes are favourites world over today. India is no different. Dinner time is family time and a great table setting makes each meal special. Families want to bring in aesthetic and elegant food presentation to their dinner tables because you eat with your eyes too.
Crocurry.com is your perfect partner working with you to select individualistic tableware, cutlery and accessories. Whatever is the new recipe and cuisine you are trying today, you have perfectly matching plates and bowls to present it upon.
Unusual gift ideas:
Crocurry.com is driven by a passion to handpick products that are creative and never seen before. The parameters are design, wow factor, usability and quality of the material. The store wants to help you find gift ideas that are unique and tailored. Most products have a story to tell and that makes them lovable and cherish for a long. The shop is also a great place to look for corporate gift items. The outlet was started with the idea of bringing in international and national, luxury and mid-range brands under one roof.
On the horizon
Rafeek Abdulla, Director of Crocurry.com plans to open more outlets in Bengaluru, Hyderabad, Mumbai and Delhi in the next two years. The idea is to become the complete lifestyle destination for crockery, cutlery and home and kitchen accessories. The online store is looking for venture investment in order to become a full-fledged e-commerce store in the near future.
“Plans are afoot to open worldclass outlets of 2000 sq. ft. each in Bengaluru, Hyderabad, Chennai and Delhi in the next two years. We are also planning to open at the Mall of Travancore in Thiruvananthapuram. We are working towards setting up one more manufacturing unit in Gujarat in 2021.
In the meanwhile, Rafeek continues to dream, not only for himself but for a world of togetherness where everyone achieves their full potential.
(A marketing initiative by Open Avenues)
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