New Age Courses

In today’s rapidly evolving world, the landscape of education is undergoing a seismic shift. Traditional academic pathways are being complemented and, in some cases, overtaken by new-age courses designed to equip students with the skills and knowledge required to thrive in a dynamic and ever-changing workforce. These progressive educational offerings are not only preparing students for the jobs of tomorrow but are also fostering a culture of innovation, sustainability, and social responsibility. These courses—AI and New Media, Media and Popular Culture, Media and Posthumanism, Media and Resistance Movements, Heritage, Art and Media, Marginalities in the Mediatic Worlds, and Dynamics of Community Radio in India—are designed to facilitate in-depth critical analysis of a wide range of significant topics. Students will receive an opportunity to explore the profound impact of algorithms on digital society, investigate the far-reaching implications of internet and social network analysis, deliberate on ethical considerations in cyberspace, scrutinise the effects of digital capitalism, address societal inequalities, and engage in advanced studies of the internet. This comprehensive journey promises to be both inspiring and thought-provoking.

The AI and New Media course dives into the intersection of artificial intelligence and contemporary media, exploring how AI revolutionises media production, distribution, and engagement. Students learn to harness AI tools creatively and ethically, preparing them for roles that bridge the gap between technology and media. This course scrutinises the societal impacts of AI, particularly the algorithms that silently influence our digital experiences.

In the Media and Popular Culture course, students embark on an expedition into the symbiotic relationship between media and society. This course reveals how popular culture shapes and is shaped by media, giving students the insights needed to navigate and influence the media landscape. Understanding social network analysis becomes crucial here, as students dissect how digital platforms drive cultural trends and societal norms.

Media and Posthumanism addresses the evolving relationship between humans and technology. Students explore media representations of technology and their influence on our understanding of identity and humanity. This course prepares them to critically engage with the ethical implications of technological advancements, focusing on the moral challenges posed in cyberspace. Meanwhile, Media and Resistance Movements explores the role of media in social and political activism. Students study how media platforms are used to mobilise, inform, and inspire change, empowering them to utilise media for advocacy and social justice and examining how digital capitalism can both support and challenge these movements.

Heritage, Art and Media navigates the rich tapestry of cultural heritage and artistic expression through the lens of modern media. Students learn to preserve and promote cultural heritage using contemporary media channels. This course fosters an appreciation for cultural diversity and artistic innovation, examining the societal impacts of digital inequalities and the digital divide.

In Marginalities in the Mediatic Worlds, a critical eye is cast on how marginalised communities are represented in media. Issues of representation, voice, and visibility are explored, allowing students to develop a nuanced understanding of the media’s role in perpetuating or challenging social inequalities. Insights from internet studies and digital capitalism are woven into this exploration, highlighting the complex dynamics at play. Dynamics of Community Radio in India celebrates the unique role of community radio in Indian society. Students study its impact on local communities, the challenges it faces, and its potential for fostering grassroots communication. This course underscores the importance of community media in a diverse and democratic society, integrating lessons from social network analysis and internet studies.

The integration of these new-age courses transcends traditional educational boundaries, aligning directly with the needs and challenges of the future. By embracing such innovative curricula, educational institutions are not merely imparting knowledge—they are actively shaping a new generation of leaders. These leaders will be equipped not just with academic prowess but with the vision and skills necessary to navigate, innovate, and lead in an ever-evolving global landscape. Ultimately, the commitment to these progressive educational paths signifies a bold step towards nurturing individuals who are ready to advocate, create, and inspire change, ensuring a resilient and thriving society for generations to come.

By Dr ASIJIT DATTA, Head – Department of Media Studies, SRM University-AP

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